One of Nigeria’s most talented songstress,Waje, in a video that has gone viral, has announced that she’s quitting the music industry after the failure of her latest music project.
The video started with Waje going through people’s comments on Twitter about her and her latest project “The Red Velvet”.
Waje was seen talking to her friends on the phone. And she walked out twice on her friends when they came to visit her. Some might say it was rude, but all I saw was a woman who feels frustration that her message wasn’t really getting across to people who ought to know her best.
“I know how much time and effort has gone into this particular album, so I’m at that point where I’m just like maybe it’s time I just bow out.
“I’m frustrated I won’t lie like I’m really really…and I don’t know how to explain myself. I’m not upset I no longer believe that this is working.
“You’re not understanding!”
“I don tire!
I’m not giving up, I’m only saying that I don’t have faith in it anymore. I don’t think that anybody is going to call me a failure or I have failed or anything like that. That’s not it. The point is that I’m not willing to do this thing anymore. I’m tired nau com’on nau!
Do you know how much I’ve invested into this career thing?!
“Things will always change. So there’s nothing wrong with change. There are other things I’m good at, let us focus on those ones because my dear in case you people don’t understand it’s my money that I’m spending into this thing and I’m tired of putting my money in something that I do not have faith about or in, and I don’t want to do it again,” she said in a conference call with her friends.
“To be honest I don’t see why I should continue because it’s frustrating. The desire of every business person or every entrepreneur is to see proceeds from what they invest. And at least some sort of awareness that you have a product, I get it people will say Waje you’re blessed in your music, you’re talented, this and that. I listened to that album is in my opinion,one of the best album to have come out of this country but who cares?! Best album na for your pocket, and I’m just tired!”
Speaking to her friends she said:
“I understand the times. I understand that the market (music industry) has changed. The way things used to be done before are not the way they’re done now, and I get it, so maybe it’s fair to give it a rest and try another things for now.
But I can’t have released an Album after everybody have been shouting, ‘Waje your last album was how many years ago please we need an album, we need it’, all the people that were shouting where are they?!”
She complained that she doesn’t have money for publicity, or to promote her album, and that her music is taking the bulk of her finances and other financial responsibilities.
“You know when you start something and then it’s very exciting, I’ve lost excitement. I’m not saying I don’t love making music. Everytime you find me in the studio that’s my space on stage, I love it. when you see me. But why do I have to go through the things i go through as a musician because of my love for it? And at what point am I going to get to that place of gratification and satisfaction?” She mused while at the beach.
Perhaps the most poignant thing she said was:
“I don’t want to be in the class of artistes that have failed. I just know that I’ve come to the point where I just don’t think it is working for me anymore.”
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